Case Study - A7FL
GETTING SOCIAL WITH AMERICAN
GRASSROOTS FOOTBALL

A7FLNation Kick-Off Show for Facebook Watch

Season of Social Video adds to the Power and Influence of Growing League

 Purpose

The American 7s Football League is the breakout online sensation of no-pads football. While it may look more physical, it can actually be a safer way to play the game. When Jeff partnered with this elite level organization, the goal was to bring a more broadcast sports feel to the league.  

 Creative and Production

A7FLNation is a combination of live video and per-produced content, produced on green screens using custom 3D virtual sets. Live interview segments were produced in real time with graphic layers applied. Jeff crafted the show from start to finish, including the stories, interviews, 3D virtual environments in 3D.

 Realized Value

Airing on Facebook Watch (when content was invitation only), the show garnered wide acclaim in boosting the league's image with over 25K views. It has also helped in legitimizing the A7FL as a true player in the evolving game of gridiron action.
“The A7FL partnered with Jeff in 2017 to bring a broadcast TV touch to our growing football league.
With his excellent work on A7FL Nation and his media consulting, we continue to skyrocket online.”

Sener Korkusuz

President, A7FL
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